HACO Industries partners with Mama Fua App Kenya to empower Cleaning and Laundry Professionals

HACO Industries Kenya Limited, through its leading homecare brands SoSoft and ACE, has partnered with Mama Fua App to conduct a training and empowerment session in Eldoret aimed at equipping cleaning and laundry professionals with practical skills to enhance service quality and create sustainable income opportunities. The initiative is designed to support individuals working in the cleaning and laundry sector, popularly known as Mama Fua - by providing professional training on modern laundry techniques, effective homecare practices, and the proper use of cleaning and fabric care products. Through the training programme, participants gained valuable knowledge and hands-on experience that will help them improve efficiency, deliver higher-quality services, and expand their earning potential. Speaking on the initiative, HACO Industries, Home Care Category Manager, Joan Chege noted that the programme reflects the company’s broader commitment to empowering communities and strengthening local enterprise ecosystems. “At HACO Industries, we recognize the important role that cleaning and laundry professionals play in households across Kenya. Through our partnership with Mama Fua and the support of our SoSoft and ACE brands, we aim to provide practical training and tools that empower these entrepreneurs to improve their services, grow their businesses, and increase their income opportunities.” The training offered by Cleaning School Kenya, a subsidiary of Mama Fua also provided participants with insights on best practices in fabric care, stain removal, hygiene standards and efficient cleaning solutions for housekeeping, safety & workplace hygiene using HACO’s homecare products. Financial literacy was also inculcated to ensure that sustenance beyond the training is achieved. Mama Fua, a premier provider of high-quality cleaning and laundry services across Kenya, continues to champion professionalization within the sector by connecting trained service providers with households and businesses seeking reliable cleaning solutions. A representative from Mama Fua, Stephine Nguta emphasized that partnerships such as this play a critical role in improving livelihoods and elevating service standards within the cleaning industry. “Empowering cleaning professionals with the right skills and tools not only improves the quality of services delivered to customers but also creates sustainable opportunities for individuals and families who rely on this sector for their livelihoods.” The Eldoret training forms part of HACO Industries’ broader efforts to build stronger community partnerships and promote inclusive economic participation through skills development and entrepreneurship support. By combining product expertise with practical training, the programme aims to contribute to a more professional, empowered, and sustainable cleaning services sector in Kenya.